Jinyang.com News Reporter Fu Yi Correspondents Liu Xiangming, Kuang Jiaxue, and Cen Bohan reported: “Wow, I won a big prize! So many jerseys signed by stars! This is a truly ‘down-to-earth’ activity.” Mr. Wang, who specially arrived in Foshan from Panyu, said excitedly. On the afternoon of March 21, on the football field of the Guangzhou Evergrande Taobao Football Club Training Base in Lishui Town, Foshan City, the Guangzhou Municipal Drug Control Commission Office and Guangzhou Evergrande Taobao Football Club jointly held the “Guangzhou Drug Control” WeChat message and recommendations and the award ceremony for the prize-winning reading activity. Zheng Zhi and other stars came to the scene as Guangzhou drug control propaganda image ambassadors, and interacted with fans.
Zheng Zhi, as the image ambassador of drug prevention in Guangzhou, came to the scene to interact with fans. Photo by Huang Weijun, reporter of Jinyang.com. During the event, Zhang Shengchun, deputy director of the Municipal Drug Control Office, and Zheng Zhi, together with me, left a message for the “Innovative Drug Control Propaganda and Education, I will do something”Komiks The winning “fans” in the award-winning event were given autographs by many stars. href=”https://comicmov.com/”>Komiks football and jerseys, and invited award-winning fans to take photos and interact with the stars. Under the leadership of Evergrande players, fans visited the team’s training base, training facilities and daily training for players. Afterwards, Zhang Shengchun issued an appointment letter to Zheng Zhi and others for anti-drug propaganda image ambassador.
In recent years, Evergrande’s football team has achieved excellent results in many fronts such as the Asian Champions League, the Chinese Super League, the FA Cup, and has gradually won the love of fans. Since 2016, all players of Guangzhou Evergrande Taobao Football Club have been the image ambassador of Guangzhou’s anti-drug propaganda, fully leveraging the high popularity, appeal, influence and welcome of the stars, and constantly Komiks‘s high popularity, appeal, influence and welcome, and constantly Cinema participated in anti-drug charity activities, with the theme of “Non-drug youth, healthy life”, and advocated that young people live in a sunny life and stay away from drugs.
Talking about the award presentation to fans who are enthusiastic about the anti-drug cause, Zheng Zhi believes it is very meaningful: “I firmly oppose drug use. I believe that public figures such as stars shoulder greater social responsibilities and should play an exemplary role and take the lead in staying away from drugs. I urge the citizens to cultivate positive and healthy interests, non-toxic youth, and a healthy life. The anti-drug public service advertisement we filmed is now broadcast in major cinemas, primary and secondary schools and many public places in Guangzhou. The slogan inside is very good: ‘ Stay away from the harm of drugs, and life is dominated by me. ＇We also use the Cinema fan club as a platform to call on everyone to carry out anti-drug propaganda activities and do charity together. ”
Zheng Zhi, as the image ambassador of the anti-drug propaganda in Guangzhou, came to the scene to interact with fans. Jinyang.com Cinema reporter Huang Weijun photographed by Huang Weijun from December 19 to December 21, 2018, and during the Spring Festival from 2018 to 2019, the Guangzhou Anti-drug Office used the WeChat official account of “Guangzhou Anti-drug” href=”https://comicmov.com/”>Cinema Taiwan held two online events (“Innovative anti-drug propaganda and education, I will do something” message prize-winning activity and “Reading with prizes”). The first “Innovative anti-drug propaganda and education, I will do something” message prize-winning activity, the most one fan left 633 likes, and a total of 1 football signed by the player and 5 jerseys were given; the second “Reading with prizes” lottery event, giving away 6 stars’ kisses.Pen signature football, and some people also receive rewards such as readers and phone bills. There are many people participating in the event, and some winners come from Jiangxi, Henan, Guangxi and other places.
It is understood that as soon as the first event was launched, many Cinema fans actively participated. Everyone brainstormed and actively offered suggestions for the anti-drug propaganda work in Guangzhou. In just two days, a total of 27 messages were selected. Various messages are both innovative and practical. For example, some young fans mentioned that they can integrate anti-drug education with street culture. Babaylan, hold street dance competitions, and create a subway anti-drug theme carriage; for “sports fans”, they recommend scrolling anti-drug public service advertisements on large screens or advertising boards with the help of major events, festivals and other time points; some fans suggest that differentiate “drug anti-drug” courses based on the age and cultural level of the educated group, from Cinema to understand the harm of drugs, identify drugs to clearly distinguish them. href=”https://comicmov.com/”>Babaylan is the “new drug” to buy.
Selected WeChat messages for “Guangzhou Anti-Drug”:
WeChat name “men Teng”
Anti-drug propaganda starts with the people and the community.
In order to strengthen the anti-drug propaganda work of community and streets and neighborhood committees, so that everyone can control drugs more deeply, each community should organize volunteers to conduct monthly on-site consultations for each household and distribute publicity and education. With the communityization of residential communities, the management of communityization involves going deep into various residential areas, such as real estate communities, curb drug harm to the community, and let every family understand the harm of drugs, and let Babaylan children develop anti-drug awareness from an early age. Strengthen the anti-drug publicity of community security. Make the community more secure to live! In addition, like our Guangzhou city buses, there are posters printed with anti-drug themes, graffiti outside the high-speed rail, train, and planes, allowing the plane to lead the road to a national civilized city with publicity, so that passengers who take the plane are always alert! What we bring is safety and civilization to the whole country.
WeChat name “Liu Chuangming”
Drug prevention work is the main focus, especially for primary and secondary school students, anti-drug education should be given equal importance to patriotic education. In addition to holding routine anti-drug knowledge lectures, social practice should also be strengthened, such as the anti-drug specialtyIndustry and social workers understand the serious harm caused by drugs to drug users and their families, such as visiting drug rehabilitation agencies.
WeChat name “Winson”
Drug prevention work can start with popular culture. The street culture advocated by teenagers is also the easiest to bring teenagers into the drug pit, such as the rapper PGONE, a while ago, guides teenagers to take drugs online on the Internet. Why don’t we combine drug control with street culture, such as street dance, and promote it in a direction that teenagers are quite interested in.
WeChat name “_Gdiao”
① Urban villages are gathering points for drug users and drug traffickers. They should cooperate with the street and village committee to vigorously investigate safety hazards, such as holding publicity activities and household visits, and encourage them to join the group prevention and control team. ② In recent years, students in schools have shown an upward trend in drug use. We should vigorously promote anti-drug education on campus. For example, a three-dimensional anti-drug system can be formed with joint social workers, front-line teachers, and rear-level parents.
The WeChat name Cinema“chelsaqi”
Yangchengtong is used by many people, especially students, and can use the help of promoting drug control. In addition, office workers have to take subway and buses every day, and subway and bus promotional advertisements are indispensable. Now everyone has a mobile phone, and new media promotion is certain. The trendy and cool anti-drug products around the mobile phone are worth recommending!