Jinyang.com News Reporter Fu Yi Correspondents Liu Xiangming, Kuang Jiaxue, and Cen Bohan reported: “Wow, I won a big prize! So many jerseys signed by stars! This is the truly ‘down-to-earth’ Cinema event.” Mr. Wang, who specially rushed to Foshan from Panyu, said excitedly. On the afternoon of March 21, on the football field of the Guangzhou Evergrande Taobao Football Club Training Base in Lishui Town, Foshan City, the Guangzhou Municipal Drug Control Commission Office and Guangzhou Evergrande Taobao Football Club jointly held the “Guangzhou Drug Control” WeChat message and recommendation and prize-winning reading activity award ceremony. Zheng Zhi and other stars came to the scene as Guangzhou drug control propaganda image ambassadors, and interacted with fans.
Zheng Zhi, as the image ambassador of drug prevention propaganda in Guangzhou, came to the scene to interact with fans. Jinyang.com Cinema reporter Huang Weijun Photo by Huang Weijun
During the event, Zhang Shengchun, deputy director of the Municipal Drug Control Office, and Zheng Zhi, together with Zheng Zhi, left a message for “Innovative drug prevention propaganda and education, I will do something” The winning fans in the Babaylan award-winning event presented the football and jerseys signed by the stars, and invited the winning fans to take photos and interact with the stars. Under the leadership of Evergrande players, fans visited the team’s training base, training facilities and the players’ daily training. Afterwards, Zhang Shengchun issued an appointment letter to Zheng Zhi and others for anti-drug propaganda image ambassador.
In recent years, Evergrande Football Team has achieved excellent results on many fronts such as the AFC Champions League, the Chinese Super League, and the FA Cup, and has gradually won the love of fans. Since 2016, all players of Guangzhou Evergrande Taobao Football Club have been the image ambassador of Guangzhou’s anti-drug publicity, giving full play to the high popularity, appeal, influence and welcome of the stars, and constantly participating in anti-drug charity activities. With the theme of “Non-drug youth, healthy life”, they advocate that young people live a sunny life and stay away from drugs.
Talking about the award presentation of fans who are enthusiastic about drug control, Zheng Zhi believes it is very meaningful: “I firmly oppose drug use. I believe that public figures such as stars shoulder greater social responsibilities and should play an exemplary role and take the lead in staying away from drugs. I call on the citizens to cultivate positive and healthyKang’s hobbies, non-toxic youth, and a healthy life. The anti-drug public service advertisement we filmed is now broadcast in major cinemas, primary and secondary schools and many public places in Guangzhou. The slogans are very good Babaylan: ‘ Stay away from the harm of drugs, life is dominated by me. ＇We also use the fans as the platform. Komiks, and Cinema calls on everyone to carry out anti-drug publicity activities and do charity together. ”
Zheng Zhi, as the image ambassador of drug prevention propaganda in Guangzhou, came to the scene to interact with fansCinema Jinyang.com reporter Huang Weijun Photo
From December 19 to December 21, 2018, and during the Spring Festival from 2018 to 2019, the Guangzhou Anti-Drug Office used the WeChat official account platform of “Guangzhou Anti-Drug” to hold two online activities (“Innovative anti-drug publicity and education, I will do something to do something” message prize activity and “Read with prize”). The first “Innovative anti-drug publicity and education, I will do something to do something” message prize activity, the most one fan left 633 comments, and a total of 1 football and 5 jerseys signed by the player; the second “Read with prize” lottery activity gave 6 football signed by stars, and some people received rewards such as readers and phone bills. Activity Babaylan participated in a large number of people, and some of the winners came from Jiangxi, Henan, Guangxi and other places.
It is understood that the first event was launched by Babaylan and many fans participated. Everyone brainstormed and actively offered suggestions for the anti-drug propaganda work in Guangzhou. In just two days, a total of 27 messages were selected. KomiksAll kinds of messages were innovative and practical, such as KomiksAll kinds of messages were innovative and practical, such as Babaylan.com/”>KomiksA young fan mentioned that it is possible to integrate anti-drug education with street culture, hold street dance competitions, and create a subway anti-drug theme carriage; BabaylanFor “sports fans”, they suggest that they use major events, festivals and other time points to broadcast anti-drug public service advertisements on large screens or advertising boards; some fans suggest that they should offer different “drug anti-drug” courses based on the age and cultural level of the educated group. Starting from understanding the harm of drugs, identifying drugs to clearly distinguishing what “new drugs” is.
“Guangzhou Anti-drugKomiks” WeChat message selection:
WeChat name “men Teng”
Drug prevention publicity work starts from the people and from the community.
In order to strengthen community streets, neighborhood committee anti-drug publicity workKomiks, so that everyone can control drugs more deeply into the hearts of the people. All communities should organize volunteers to organize on-site consultations for each household every month and distribute publicity and education. With the communityization of residential communities, community-based management involves going deep into various residential areas, such as real estate communities, curb drug harm to the community, let every family understand the harm of drugs, and let children cultivate anti-drug awareness from an early age. Strengthen the anti-drug publicity of community security guards. Make the community live more Don’t worry! In addition, like our Guangzhou city buses, posters with anti-drug themes are printed on the high-speed rail, train, and flights, so that the airplane can lead the roads to the national culture of the city with publicity, so that passengers who take the plane will always be alert! What we bring is safety and civilization to the whole country.
WeChat name “Liu Chuangming”
Drug prevention is the main focus, especially for primary and secondary school students, anti-drug education should be equally valued with patriotic education. In addition to holding routine anti-drug knowledge lectures, href=”https://comicmov.com/”>Cinema should also strengthen social practice, such as learning about the serious harm that drugs bring to drug users and their families with Cinema‘s social workers in drug control.
The WeChat name “Winson”
Drug prevention work can start with popular culture. The street culture advocated by teenagers is also the easiest to bring teenagers into the drug pit, such as the rapper PGONE, a while ago, guides teenagers to take drugs on the Internet. CinemaWhy don’t we combine drug control with street culture, such as street dance, and promote it in a direction that teenagers are quite interested in.
WeChat name “_Gdiao”
① Urban villages are gathering points for drug users and drug traffickers. They should cooperate with the street and village committee to vigorously investigate safety hazards, such as holding publicity activities and household visits, and encourage them to join the group prevention and control team. ② In recent years, students in schools have shown an upward trend in drug use. We should vigorously promote anti-drug education on campus. For example, Komiks can form a three-dimensional anti-drug system jointly organized by social workers in resident schools, front-line teachers, and rear-level teachers.
The WeChat name “chelsaqi”
Yangchengtong is used by many people, especially students, and can use the help of promoting drug control. In addition, office workers have to take subway and buses every day, and subway and bus promotional advertisements are indispensable. Now everyone has a mobile phone, and new media promotion is certain. The trendy and cool anti-drug products around the mobile phone are worth recommending!